I definitely think it’s a great sign when the world’s largest eCommerce trade show, Internet Retailer Conference and Exhibition (IRCE 2013), dedicates a full session to the “emerging trend” of B2B eCommerce. For the last couple of years, every time I ventured around the Magento marquis event in Las Vegas, ImagineCommerce, I couldn’t help but feel like an outcast. It was B2C all day, everyday. Now that IRCE has a focus on B2B, maybe I can convince my friends at Magento to evolve their agenda as well.
So let’s take a deeper dive into the IRCE B2B agenda. Read the rest of this entry »
